Information technology has now become an integral part of the energy industry and has introduced many new career paths, such as Data Analysts, Automation Engineers, Data Scientists, etc. The HR strategy should adjust dynamically so that the right talent is made available to support technological progress in the business.
Guided by these considerations, HanseWerk wanted to optimize its recruiting and talent sourcing strategy. Two main challenges were defined:
- How can improved job profiles attract better talents and how can the existing workforce be developed towards future job requirements
- How can competitor benchmarking be utilized to analyze the labor market and future orientation of the energy industry